Advisors to the financial services industry.

Distribution: Online and Mobile Banking

Customers are increasingly using Online and Mobile channels to access their bank accounts and to research and open new accounts. Novantas helps clients understand the value of these channels to their distinct customer base and determine what capabilities should be prioritized for investment.

Novantas helps our clients develop a clear view of where customer preferences are shifting, how competitors are adapting, understanding potential approaches to their customers and prioritizing investments in different technologies. In support of this, a typical client engagement would entail:

  • A rigorous look at the bank’s existing customer base to understand their channel preferences, adoption of technology and what they will look like in the future
  • Benchmark current technology against competitors
  • Analysis of potential investments and how they would resonate with the current or target customers
  • Define the value proposition for the new technology investments
  • Gap analysis of current technology/capabilities to best practice investments
  • Quantify value of potential investments and determine an investment prioritization for the bank

Novantas differentiates its approach from competitors through:

  • Specialization in the intersection of customer needs and banking capabilities
  • Regularly conduct surveys to understand current and future customer attitudes and behaviors
  • Experience with various self-service delivery platforms, including mobile and online